Melbourne Search Engine Optimisation Services
Seriously...What is Search Engine Optimisation?
Once upon time the mere discussion of search engine optimisation or SEO would be met with glazed eyes or vacant nods. This lack of care and understanding has made it difficult for businesses to know exactly what they are purchasing and easy for 'cheap SEO's' to offer substandard services.
SEO isn't that difficult. SEO is highly competitive.
Search engines such as Google reward websites over time that provide a great user experience and provide the most useful content to its users. This is easy to say and harder to implement as competition from other websites varies from industry to industry.
Read our comprehensive SEO guide below to understand Video Outcomes search engine optimisation processes and why improving your website for your users will be rewarded by search engines with improved rankings.
Book a free consultation call with Melbourne's friendliest Search Engine Optimisation professionals!
Leverage your website to its fullest by utilising Video Outcomes Melbourne based Search Engine Optimisation services for branding and lead generation.
Why Use Video Outcomes
Melbourne SEO Services?
Search Engine Optimisation can be a difficult concept to grasp and even harder to execute well.
Video Outcomes can help create the perfect search engine optimisation marketing strategy that suits your business and your budget.
We love data! This means you will know whether your campaign is working or not. We monitor clicks, website customer journey’s and completed video views as well as monitoring leads you generate through organic search campaigns.
Your organic search audience is waiting for you. Video Outcomes can get your business in front of them.
What will search engine optimising my website cost?
The cost of your website’s optimisation will ultimately be relevant to your goals, the expected timeline to achieve these goals and your competition.
New websites (1 -2) years old may have issues ranking any content and should focus on activities that will help them to appear for their brand name on search engines before engaging in other activities.
Small to medium businesses should have a minimum budget of $3000 per month to expect good results. Though these costs can be spread across or isolated to key areas of SEO depending on what your website requires the most. All tasks are undertaken to improve your website for your users which is why search engines will reward you with an improved ranking:
- Content Creation
- Improving website functionality for the user
- Competitor Analysis
- Industry Outreach if necessary
- Backlinks if necessary
Why isn't my website ranking highly already?
Search Engine Optimisation or SEO for short is the process of ranking a website higher and higher for search terms that have a high volume of useful traffic (that is to say that the traffic coming from these terms is relevant and useful to your business).
The more traffic a search term generates the higher the likelihood there is for there to be competition for the top ranking positions. How much traffic a search terms draws will generally determine how competitive that term is likely to be and will inevitably determine the cost and time that it will take to achieve a high ranking.
Search Engine Optimisation is an investment that may take some time to bear fruit.